Business Guru Central

Scotty Russell

Scotty Russell, based in Cedar Falls, Iowa, is a Creative Side Hustle Coach known as Scotty of Perspective-Collective. Overcoming challenges, including severe bullying and financial struggles, he transitioned from a purposeless life to a successful creative entrepreneur. Russell’s journey involved $50 logo designs, blogging, public speaking, and launching the Perspective Podcast. In 2019, he transitioned from a UIUX Designer to a Full-Time Side Hustle Coach, doubling his income and shattering his salary ceiling within six months. Passionate about empowering creatives, Russell emphasizes experimentation, resilience, and the possibility of pursuing dreams outside conventional paths.

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